People across the Highlands are being invited to play their part in shaping the region’s bid to become UK City of Culture 2029.

A new Beò! 2029 website has been launched, giving residents, community groups, artists and cultural organisations the chance to contribute their ideas and experiences as the bid enters its final stages.

The campaign aims to capture what culture means to people living across the Highlands and Islands, helping to build a picture of the region’s identity, creativity and ambitions for the future.

An accompanying social media campaign will encourage people to share the traditions, languages, landscapes and experiences they believe define Highland culture and make it distinctive.

Supporters can also sign up for regular updates as work continues towards the submission deadline on 10 August.

Organisers say contributions from communities will help demonstrate the depth and diversity of cultural life across the Highlands, ensuring the bid reflects the authentic voices of the people who live here.

Convener of The Highland Council, Councillor Bill Lobban, said:

“Becoming UK City of Culture 2029 would be a transformative opportunity for Inverness and the Highlands.

“We want our bid to celebrate the people, traditions, languages, landscapes and creativity that make the Highlands unique.”

Beò! 2029 Bid Director Bryan Beattie said organisers are keen to hear from as many people as possible.

“We want to hear from as many people as possible so that our bid reflects the authentic voice of the Highlands and the aspirations we share for generations to come.”

The Inverness Highland bid is the only Scottish entry to have been longlisted for UK City of Culture 2029 and is also the first bid to represent an entire region rather than a single city.

Supporters believe the campaign offers an opportunity to showcase how culture flourishes in rural and island communities and the role it can play in tackling depopulation, supporting wellbeing and strengthening local identity.

The bid also aims to unlock new investment, encourage partnerships and create long term social and economic benefits across the Highlands.

With just weeks remaining before the submission is made, organisers are hoping communities throughout the region will help tell the story of a place where culture is deeply rooted in everyday life.

To pledge your support and share your story, visit: www.invernesshighland2029.co.uk